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They say there’s a fine line between passion and madness

Simone and Dave - Owners of Pretty Produce

 

We are borderline nuts if you really want to know. How can it be that we have created three farms from scratch and then finally migrated the farm and family off an island via barge, seven trucks and three utes, in four days out to our beautiful jewel here at Canungra, QLD, all within five years? Even saying this, I shake my head at the crazy tenacity it takes and think “Did we really do all that??”

Yes, people have been certified for much less. They say there is a fine line between passion and madness (or maybe that was just me) however at the end of the day if you do not try – you do not know. My dad has always said, “if you never take the risk, then you never know” and it’s a huge risk taken to change your careers midstream and jump into the flowery deep end with just intuition telling you what to do (that’s a different story entirely about gut intuition by the way!). There are so many clichés, one my favourites are “Fortune favours the Brave”. Both Dave and I are brave and hard-working people. We set goals and we go for them. We don’t question the obvious load it will take to make them achievable.

Sometimes they are a success, sometimes catastrophic. Yet in-between there has been such a rich and dynamic experience that I can’t imagine not ever taking the risk.

We are farmers (however please do not ever try to call Dave a flower farmer!) and we are innovators. We still supply fresh produce and edible flowers around Australia via our website. We also supply locally to OWL wholefoods plus venture out to amazing market days held on stunning producers’ properties when we can. We are looking forward to starting up a new idea with the Wild Flower Forest as we believe that this is such a special place for people to enjoy, defrag, to heal, slow it all down and connect deeply with nature. There is something incredible about long rows of striking candy coloured zinnia flowers abuzz with thousands of butterflies that lifts the soul into a heavenly place. Also, soon, Dave will begin to work on his Silverwood Farm project involving miniature farm animals (He says “after he has finished all the other jobs on the list”). There will be so much to see, to do and so much to share.